Malone Co Studio

The brief

Malone Co Studio is a boutique branding studio led by Justine, offering a signature brand audit alongside brand voice and palette work. Its whole proposition is taste the ability to look at a brand and realign it. So the website had a high bar to clear: it couldn't just describe good branding, it had to be good branding the moment someone landed on it.

The studio also had a clear hero offer to sell two hours that realign your brand and needed a site built to lead visitors toward booking it, not bury it under generic agency copy.

What we built

A warm, cream editorial website with its own voice

We built the site around a considered editorial palette warm cream, generous space and typography that carries the page. The tone is the studio's own: confident, calm and words first, so the look itself becomes the first proof of the work.

An offer led structure around the brand audit

Rather than scatter services, we made the signature brand audit the spine of the site framing it as a tight, valuable two hour session that realigns a brand's voice and palette, and pointing the whole experience toward booking it.

Three concept directions in an on brand chooser

We presented three distinct concept directions in an on brand chooser, so Justine could see the studio's body of work and pick the direction to build on each version self contained, each true to the Malone Co feel.

The result

Malone Co Studio now has a site that looks like the work it sells editorial, considered and conversion focused around the audit offer. The design does the selling: it signals taste before a visitor reads a line, and routes attention to the one action that matters.

• Cream editorial website with the studio's own voice and palette
• Structured around the signature brand audit offer to drive bookings
• Three concept directions presented in an on brand chooser
• Built and hosted on the Scalus stack fast, secure, always on